MERGE
VEIN MAN
Aiming to reduce discomfort in intravenous medicine (IV) applications, Merge created an educational program for nurses and medical professionals teaching the right way to insert an IV. The videos introduced the course in this project.
Our team created an organic 3D model of anatomically realistic blood veins, balancing this realism with creative freedom. During the modeling stage on Blender, it was necessary to reduce the number of polygons, keeping it natural. Later, the Rig could be animated and generate the movements for the final videos.
To ensure the educational videos were clear and engaging, the project also focused on creating smooth and precise animations that accurately depicted the IV application process. These animations were designed to enhance learning by providing a detailed, step-by-step visual guide, making it easier for medical professionals to understand and replicate the correct techniques in real-life scenarios.
Credits:
Direction: Arthur Baben
Coordination: Gus Rodrigues
Production: Eliene Sá
Executive Production: Iury Lira
3D Artist: Marcelo Moraes
3D Animation: Emerson Manfrin
Post Production: Ramon Saroldi, Thiago Paladino, Wend Taylor